Marketing and Sales

Mastering marketing and sales strategies is crucial for business growth. This section provides free or affordable resources that cover various marketing techniques and sales strategies to help you effectively reach and convert your target audience.

Courses & Workshops

A free course that includes a certification and covers all the core aspects of digital marketing.

: Free course teaching modern sales techniques that align with how people buy today.

: An affordable course that delves into identifying and understanding your customer.

Books & Articles

book-cover-made-to-stick-why-some-ideas-survive-and-others-die


Chip Heath and Dan Heath

Explores why some ideas thrive while others die, and how to make ideas stickier.

book-cover-influence-the-psychology-of-persuasion


Robert Cialdini

A classic book on the key principles of persuasion, essential for marketing and sales.

book-cover-this-is-marketing-you-can-t-be-seen-until-you-learn-to-see


Seth Godin

Offers compelling insights on modern marketing strategies that don鈥檛 rely on a big budget but on understanding customers.

Online Resources & Tools

: Offers free and low-cost options for email marketing campaigns and automation tools to engage with customers.

: Provides a free tier for managing social media networks, scheduling posts, and engaging with your audience.

: Free graphic design tool perfect for creating marketing materials like brochures, posters, and digital content.

Videos & Presentations


Seth Godin

Seth Godin discusses the importance of remarkable ideas in marketing.

Free webinars that cover the fundamentals of SEO as a crucial component of digital marketing.

Templates & Worksheets

: A comprehensive template to organize and present your marketing strategy.

: A free resource to plan and schedule social media posts for maximum engagement.